Wednesday, November 19, 2008

New Front-of-Package Food Labels Coming

The nation's dietitians, food makers and retailers want you to know how many calories are in that frozen pizza you enjoyed last night, and they don't want you to have to go looking for it on the label. With obesity rates, eating habits and exercise patterns, a widespread concern for all, they say the will help people make better eating choices by designating thousands of products as part of the new Smart Choices Program and adding nutritional information to the front of packages.

I have been reading labels for over 30 years and even more so the last year when I nearly got diabetes 2. And labels are not that easy to read. It will be great to see labels featuring calories per serving and number of servings so that you can easily find them. The new labels will most likely be on products from food and beverage companies like Kraft Foods Inc., General Mills Inc., Coca-Cola Co and PepsiCo. Inc. starting next year.

The goal of the program is to get you to make smarter food choices and thus improve public health. It sounds like a great idea to me. The labels will hae two parts. There will be a green check mark and the "Smart Choices Program" label for foods that meet certain nutritional requirements within some categories. The other part will highlight the calories per servicing and the number of servings per container.

No comments: